AUTHOR SOCIAL MEDIA
Social media is a powerful tool for authors to connect with readers, build their brand, and promote their work. In fact, 72% of authors who actively use social media report increased book sales, and 80% of readers say they discover new books through platforms like Instagram, Twitter, and TikTok.
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Below are some examples of our social media work for books, and previously in the world of business.
BOOKS
01
DR. KATIE GADDINI
BOOK: THE STRUGGLE TO STAY
For Dr. Katie Gaddini, we developed a targeted social media strategy that significantly boosted her online presence and credibility. This resulted in securing podcast interviews, expanding her exposure to wider audiences, and facilitating her interviews with major news channels. Through consistent branding and audience engagement, our efforts played a crucial role in helping Dr. Gaddini secure a book agent, positioning her as an authority in her field.
02
JEANNE LIEDTKA & OTHERS
BOOK: THE EXPERIMENTATION FIELD BOOK
The Experimentation Field Book got to No.1 on Amazon New Releases due to a targetted LinkedIn campaign, maxmimizing the profiles of the four authors. Examples such as the pictured post, combined with video trailers and email marketing played a huge role in increasing visibility and sales. One video post secured 3,550 new people to know about the book.
03
CHARLES THOMAS
BOOK: FRANK
For author Charles Thomas the goal was to increase listeners of his podcast to then secure an agent. Within two weeks of delivering a unique social media campaign alongside a new website, podcast listeners have increased by 100%.
04
BEN DAVIES
BOOK: AND SO I TOOK THEIR EYE
With author Ben Davies's (our Director and Co-Founder) own short story collection to be published by Bridge House Press in July 2025, we have built unique social media content to increase awareness of the book. This includes sharing stories and also offering book recommendations.
NON-PROFITS &
START-UPS
05
VILLA ROSA
For Villa Rosa we launched their social media and provided all unique content and branding. We also partnered with local influencers to raise the profile further. As a result it is one of the most popular AirBnb's in the country, recognized in Guatemala's national magazine.
06
LA CHOZA CHULA
During Ben's time as Communications Director at La Choza Chula, he led a 250% net profit increase with the improved communications playing a vital role. He organically increased Instagram and Facebook followers by over 1000% in three years and led to a 45% increase in sales of our local products (16/17).
07
DESIGN THINKERS ACADEMY LONDON
At the Design Thinkers Academy London Ben led a 600% increase in Instagram followers and over an 900% increase in LinkedIn followers to drastically increase sales of their open courses.